I hope this lakorn works as per their strategy.. irregular scheduling can be problematic to regular viewers who are used to certain schedule. I agree Mark's lakorns are more popular outside Thailand but it should not hurt his career if this experiment doesn't bring desired results..
I really like ch3's strategy in this. They know they can't dominate ratings game domestically especially with Ch7 around so they are finding ways to earn money thru exporting their dramas and it has been successful so far. This kinda also confirm the feeling of this lakorn being a "sacrificial lamb" to this experiment. Either way, they don't mind much the ratings now cause they already sold rights to streaming platforms for this lakorn. I kinda don't like the new sched. I hope they will stick to 2 eps per week or 3 eps per week format and this will be the first and last to be aired everyday in 2 weeks span.